Showing posts with label Florida. Show all posts
Showing posts with label Florida. Show all posts

Tuesday, October 19

It's shopping season!

We're back from Florida, where (can you imagine) they are already putting up Christmas decorations in the stores! It's not even Halloween yet, please. Our trip was a success, even though the show was on a bit late for east coast viewers, we sold a lot of jewelry and some of the items sold out! It's amazing to be there, people call in and tell me how happy they are with their jewelry, and it's really easy to work with the HSN staff, their website is great, the shipping and returns are easy to handle, and we all had a good time!
Like always, they post the TV segment on Youtube- here we are!
http://www.youtube.com/watch?v=DZ-es2hvJGsNow, it's time to focus on the next season. Fall merchandise has been doing well even though in New York the fall weather is barely here. The fall colors are selling, so you fashionista girls who own an olive drab top, or a brown/yellow pattern will be really happy we've got accessories for you! Check out the super hot LaStrada Bracelet, in gold (shown) and hematite finish.

If you plan to be a high-fashion trick-or-treater, we just go a great new color for the Sparkle 24/7 bracelet, that will dazzle and amaze your friends.Don't forget to sign up for our mailing list, you'll get a weekly email with coupons, promo codes and special deals. It's easy to sign up, just click here for the email sign-up page. Or just look around the site, we've got lots of new items added to the 'sale' section, and we've got a free CZ ring promo that is, well, FREE! Ciao.

Monday, October 11

We're Florida bound!

I'm putting the finishing touches on our Roberta Chiarella Collection which will be presented this week on HSN. We've got some absolutely fabulous pieces this time, but I won't spoil the surprise by putting them here. You've got to watch your local HSN channel to see me and our collection. Here's a hint-
We're flying to Tampa tomorrow, hopefully the weather will co-operate and it'll be a smooth trip. And it's just in time, as the temperature in New York has cooled with the first days of fall. No more shorts and sandals in the city, which is a welcome relief. Now, it's time to wear some of your great fall fashions- accented with oversize 'statement' pieces that are all the rage right now. Just take a look at the statement necklaces at robertachiarella.com and you'll see what I am talking about. Olive green, sometimes called drab, is the color to have, perhaps as a sweater or jacket with a crisp white shirt. Fall prints are oh-so popular, some great 60's retro pullovers are on sale in Soho boutiques.

We've got some perfect bracelets to go with these, and of course they are on sale! The sparkle 24/7 bangle bracelets come in practically every color you'll need for your fall wardrobe, these beautiful bangles are featured this month, and after they were worn on the 'real housewives of New York' show, we still can't keep them on the shelves.





This popular item is a 'one size fits most' piece, made with beautiful Swarovski crystals, and we've gotten a lot of requests for something a tiny bit bigger. So, cause we never know everyones wrist size, our bangle that I will show on HSN will be a stretch. We'll have it in a blue multicolor and a pink multicolor as well. Take a look and you'll likely see it on TV wednesday night. If you like it, you might like the other two bracelets that we've got in our HSN collection, but if you really want lots more to pick from, head on over to robertachiarella.com for the largest selection.

So stay up late, call in sick the next day if you must, but be sure to catch our show! It's so much fun to be in the HSN studios, and they put on such a jewelry spectacular, you have to check it out. Ciao!

Tuesday, October 7

omg, what a day to be on tv

It's scary to watch all these crazy things going on, wall street rescues, credit crunches, and my own bank is now owned by some other bank. The stock market was up, but now it's down, everybody seems confused. But, today was HSN day for me, with two shows featuring some new designs. Of all days, so much news made it hard to concentrate. It is hard not to love the incredible earrings, customers were so positive it made me feel great My journey to HSN studios in Florida featured an uneventful flight compared to my last one. The studios are upgrading to HDTV, and for the first time I wore the special makeup that is used for the high definition cameras. There are some talented makeup artists there, and lots of airbrushing! I was amazed that they apply colors and textures that we would never use to go out on the street, but with these lights and cameras the makeup comes out just right. The people who work with the on-air talent and us vendors are all a pleasure to work with, and lots of viewers and callers liked the products I brought to show. I am thrilled to be able to have my designs available in the HSN marketplace.

We had the baroque ruffle earring featured, this is a creation that I worked on for Swarovski. The people at Swarovski commisioned a select few designers from around the world to create something special to kick off the Crystallized Swarovski Elements brand. My Baroque Ruffle was chosen, and will be part of this promotion that will be unveiled in New York soon. It was just unbelievable to be able to offer this on HSN, and the viewers loved the piece.

You can see this one and the whole jewelry collection on the hsn.com website. With all that has been going on, I am so glad that I decided to work with HSN, doing so makes my stuff available to more people at a better price than at some retail stores. Take a look at a couple of the clips that HSN posted on Youtube, hope you like them.